Jal_Smart_Bottle_Pitch

B U S I N E S S S T U D I E S · S T A R T U P P I T C H JAL The smart water bottle that actually makes you drink water. Stay hydrated · Smart · SustainableHow many of you drank 2 litres of water today? Keep your hand up if you're sure. Almost no hands. That's my market.J A L Everyone knows. Almost nobody does Students forget Between classes and during exams, water is the first thing that gets skipped. ₹500 bottles don't help People buy a good bottle and still stay dehydrated. It never tells you you're behind. Smart bottles cost ₹4,000+ The ones that do track are far too expensive for a student's pocket.J A L Meet Jal Leak-proof cap Replaceable for ₹199 Sensor ring Counts every sip LED display Shows ml and battery Double-wall body Cold for up to 12 hours Bluetooth chip Syncs to the app Detachable filter Easy to clean or replaceJ A L How Jal works 1 Sensor in the cap 2 Counts volume 3 Bluetooth to app 4 App nudges you 5 Streak grows One charge lasts about 20 daysJ A L Smart where it counts 1 Sensor ring in the cap Detects every sip, so your intake is measured automatically. No guessing, no logging. 2 LED display Millilitres drunk in real time plus battery level, at a glance. No need to unlock your phone.J A L Cold water. Smart habits 3 Insulated double-wall body Keeps water cold for up to 12 hours. Cold water is more pleasant to drink, and a bottle you enjoy is one you actually use. 4 Bluetooth chip + app Syncs your drinking data to the phone app. Over weeks it shows the hours you forget to drink, so you can fix them.J A L Clean water, repeat business Detachable filter Purifies water as it passes through the base. Pops out in seconds Easy to clean, easy to replace. The bottle stays hygienic. Revenue after the sale Filter refills and ₹199 replacement caps keep customers coming back.J A L 4x cheaper than smart bottles 500 899 4,000 Plain bottle Jal Other smart bottles Price in ₹ (smart bottles: 4,000+) 4x cheaper than existing smart bottles ₹399 more than a plain ₹500 bottle, for a bottle that coaches youJ A L Who buys, and why they rebuy C U S T O M E R S School and college students Gym-goers Office workers R E V E N U E E N G I N E S Bulk branded orders School colours and school logo on the bottle. One deal, instant bulk orders. Refills and caps Filter refills and ₹199 replacement caps bring customers back.