Yesser Digital Transformation automation with ServiceNow - PDF to Presentation
Published on Aug 18, 2026
Description:
How ServiceNow can automate
and optimize Yesser Digital
Transformation processes
Yassir Dellero
Advisory Consultant
Oct, 2020© 2020 ServiceNow, Inc. All Rights Reserved.
Collaborative platform to automate customer initiatives
Proactive Customer Success Model
Government Entities
Yesser Digital
Transformation
Consultant
Customer Engagement Operations
Yesser Internal
Departments
Yesser
Products
GSB
YEFI
Amer
….
• Track Transformation KPIs
• Report Progress on initiatives
• Define and present customer
roadmap
• Provide information, answer
questions
• Plan for meetings
• Ask questions
• Request a Service
• Submit Ideas
• Monitor KPIs
• Monitor Progress on initiatives
• Collect product information
• Fetch information and answers
• Discuss new ideas Current State: Yesser is using different tools and
processes to help Gov entities enhance their Digital
Transformation KPIs
Government Entity
Yesser Internal
Departments
Deliver
Products &
Services
Plan and
Track KPI Build
Progress
Collect
Feedback
Customer
Support
Yesser Digital
Transformation
ConsultantDeliver
Products &
Services
Plan and
execute initiatives to
enhance KPIS
Track & Report
Digital
Transformation
KPI Progress
Collect
customer
Feedback /
Provide answers
Customer
Support
Future State: All Digital Transformation processes on one
Platform
Now Platform
Mobile
Service aware
CMDB
Virtual
Agent
Continual
Improvement
Ideas &
Demand
Project
& Portfolio
Workflow
Customer
Portal
Customer
Information
SLA
Government Entity
Yesser Internal
Departments
Yesser Digital
Transformation
Consultant© 2020 ServiceNow, Inc. All Rights Reserved.
Track Customer KPIs and trigger improvement initiatives
• Single repository for all customer data
• Track Gov entities KPIs directly in ServiceNow or
import the data from external systems
• Leverage Forecast and Analytics to analyze the
progress of different KPIS
• Give Self Service access to Government entities
to fill their inputs directly to the platform
• Create Improvement initiatives from KPIs that
require attention
• Assign the initiative to one team and track the
progress toward successful closure and positive
impact on the underneath KPI6 © 2020 ServiceNow, Inc. All Rights Reserved. Confidential.
Self Service interface for customers to ask questions,
submit ideas or request new services
• Workflow engine as basis to automate
internal and external processes
• Structure the delivery of services by
assigning tasks and tracking SLA
• Leverage Knowledge Management to
create valuable content accessible to your
customers
• Single platform for government entities to:
• request services from catalog
• Raise support issues or complaints
• Ask questions through chatbot
• Get access to Knowledge Base7 © 2020 ServiceNow, Inc. All Rights Reserved. Confidential.
Ability to track Transformation Consultant efficiency
and Account health
• Track Consultant activity: cases, customer
requests..
• Report on Consultant efficiency and
productivity
• Monitor Account KPIs progress
• Track Customer Satisfaction8 © 2020 ServiceNow, Inc. All Rights Reserved. Confidential.
Build Customer Roadmaps and Monitor Project
execution
• Manage ongoing and upcoming initiatives • Build Customer Roadmap
• Monitor project execution9 © 2020 ServiceNow, Inc. All Rights Reserved. Confidential.
Collect Customer Feedback through survey campaigns
and Ideation initiatives
• Collect feedback from customers through
targeted surveys
• Listen to customers needs through Ideation portal
• Feed internal development pipeline directly from
customer inputs
• Customer Feedback and Ideas are filtered
and reviewed to trigger initiatives
• Customer requests go through demand
management process and result in new
projects or improvement initiatives10 © 2020 ServiceNow, Inc. All Rights Reserved.
Thank you